Publication Mail in Toronto, GTA & Canada
What is Publication Mail
Publication Mail is a type of direct mail campaign that is a cost-efficient delivery option for mailing newsletters, newspapers, magazines etc.
Mail Items That Are
• Published and mailed at a regular frequency of at least twice a year
• Mailed under a valid Publications Mail Agreement number
Mailable Items, In Print Form, That
• Are magazines and newspapers containing news and misc. information
• Are newsletters, non-promotional in nature, containing news or information relevant to a membership, special interest group or association
• Contain a maximum ratio of 70% advertising to 30% news/editorial (including editorial content sponsored by an advertiser) in no more than 50% of the issues in a 12-month period (enclosures and samples are not included in the 70/30 ratio)
Delivery Standards
• Local: 3 days
• Regional (within a province): 3 - 5 days
• National (outside a province): 4 - 8 days
• Time-committed Local: 2 days
• Regional (within a province): 3 - 4 days
• National (outside province): 4 - 7 days
Undeliverable Mail
Examples of items that do not qualify as a host publication:
• Minutes of meetings
• Surveys
• Reports
• Books (bearing an ISBN number)
• Catalogues
• Proxies or voting ballots
• Invoices
Minimum Volume
Machineable:
• 100 items
Special Handling:
• 1,000 items
Delivery Facility Presort:
• At least 50 items per order
(no min. volume for Regional Rural and/or Local Rural items)
Mandatory Requirements For Publication Mail
Machineability For Publication Mail
SHAPE
• Rectangular (Square envelopes are acceptable).
MATERIAL
• Must be paper; items cannot be made or wrapped in plastic.
• Minimum paper weight for:
→ Envelope: 75 gsm
→ Folded self-mailer: min. 90 gsm
→ Cards: min. 160 gsm
• Must be sufficiently flexible to bend; items cannot be rigid
SEALING
• Envelopes must be closed and sealed with adhesive, with no more than 35 mm of the flap unsealed on each end.
• Self-mailers must have the fold or continuous seal along the bottom edge.
ENCLOSURES
• Any paper enclosure is acceptable.
• Flexible magnets, single coin, key tags and plastic cards are acceptable when firmly attached.
• Liquids, powders and gels are unacceptable unless tested and approved by Canada Post prior to deposit
CREATIVE FEATURES
Items with the following features must be tested and approved by us prior to deposit:
• alternative sealing locations
• zipper seals / perforations on the exterior items
• non-paper enclosures within a self-mailer
• square self-mailers and cards
• tip-on placed on a card etc.
Publication Mail Pricing
To access prices, you must meet all applicable requirements for the applicable service. Qualifying customers may have access to lower prices by signing an Agreement. All prices are subject to applicable rebates, discounts, fees, surcharges, adjustments and taxes.
